Thursday, September 17, 2009

Stop Dieting. Start Paying Taxes.

No, that's not Weight Watchers' new slogan. A new soda tax proposal was put forth in the New England Journal of Medicine. This proposal calls for a 1 cent tax per ounce on sodas and other sweetened drinks. The proposal author estimates that the tax would generate $15 billion in new revenue. That requires 1.5 trillion ounces of soft drinks to be sold. That's a lot of soda!

The authors also suggest that the tax would result in a 2-pound weight loss for soda drinkers. At $16.95 a month Weight Watchers really is a bargain.

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